Google’s major algorithm update is rolling out now. Our specialist team will help you to safeguard your website from negative rankings and traffic losses.
Core Web Vitals (CWV) will form an important part of a site’s overall search engine optimisation strategy. These page experience metrics are extensions of everything that Google has been working towards over the years to provide a positive web experience to the end user.
Here at Reload, we’re supporting businesses by ensuring they are staying ahead of the update and their website is performing against the new metrics.
Our team will work closely with you to develop a B2B digital marketing strategy that aligns with your goals. We’ll help you determine the best combination of tactics to achieve your key objectives and build digital campaigns that get real results.
Unsure how your website is performing against the new metrics?
Our Core Web Vitals Health Check will determine whether your site is meeting the new minimum requirements.
Our Health Check includes:
1. Review of a sample of key pages against Core Web Vital criteria.
2. Check and review of other user experience ranking signals, including mobile friendliness, safe browsing & HTTPS, intrusive interstitials (eg. pop ups) and other key UX items.
3. Top level performance review, findings and improvement recommendations.
An in-depth audit looking at key pages on your website to identify how we can improve CWV performance.
Our Core Web Vitals Audit includes:
1. We compile site-wide data on how the website is performing as a whole, in comparison to a sample of competing brands.
2. We collect page-specific scores for each of the three Core Web Vitals.
3. A full report on the common issues, an improvement plan
and ongoing consultation with your web developer during rollout.
Consulting with your web developers to assist where needed on getting your website ready for the update.
Our Core Web Vitals Consulting Includes:
1. This service is completely customisable depending on your business needs.
2. From consulting with your web manager, to ongoing review and monitoring of site performance consulting can cover a variety of services.
3. Access our full team of technical SEO experts to support you in whatever was is required.
See our FAQs below and get in touch on 1300 714 146 or fill in the form below.
The core web vitals are largest contentful paint (LCP), first input delay (FID) and cumulative layout shift (CLS). They relate to page load speed, interactivity and visual stability.
A Core Web Vitals audit will outline where your site is falling short and provide an implementation plan to get pages meeting the CWV criteria. Recommended improvements will vary depending on your site condition and the competitive landscape.
LCP is short for largest contentful paint, which refers to the time it takes for the most critical page element in the viewport to load. Potential customers should not be left waiting for the above-the-fold content to load.
This needs to be prioritised over all the other stuff happening in the background (or below the fold) so it gives them something to start engaging with as quickly as possible. Google has announced that LCP will become a ranking factor in May 2021.
FID is short for first input delay, or the time it takes for a website to respond to the first action a user takes (eg. clicks a button). Primary functionality needs to be usable as quickly as possible.
Customers who are in a rush and ready to buy shouldn’t have to wait for the buy button to materialise because of interstitials (eg. a live chat module that has to load first). Google has announced that FID will become a ranking factor in May 2021.
CLS is short for cumulative layout shift, which refers to the visual stability of a website page. No-one likes it when content jumps around and resizes itself as the page loads new elements. CLS is a measure of the degree of content shifts happening during the load sequence.
Utilising dedicated space for ‘heavy’ items is a must to prevent CLS. Google has announced that CLS will become a ranking factor in May 2021.
1300 714 146
+61 7 3368 3667
Australia, United Kingdom & APAC
Once you have completed the form, a Digital Strategist will contact you about your enquiry.
Once you have completed the form, a member of our team will contact you about your enquiry.
Level 5, 11 Finchley St, Milton, Queensland, Australia 4064
Office 4.G.1, The Leathermarket, 11-13 Weston Street, London, England
GF Hanston Square Building, San Miguel Ave. Ortigas Centre, Pasig City, Philippines 1605
© Reload Media Pty Ltd. 2020 Privacy Policy | Disclaimer
Level 5, 11 Finchley St, Milton, Queensland, Australia 4064
Level 7, 45 Jones St, Ultimo,
NSW, Australia 2007
Unit 1/658 Church St, Richmond
Victoria, Australia, 3121
GF Hanston Square Building, San Miguel Ave. Ortigas Centre, Pasig City, Philippines 1605
© Reload Media Pty Ltd. 2021 Privacy Policy | Disclaimer
