Using AI to Amplify & Elevate Marketing 

At Reload we are not only pushing the boundaries for our clients, but we are building the tools and technology needed for the everchanging landscape of media and performance.​

Every Reload client gets access to a suite of Reload PowerUps, relevant to the services we offer. Everything has been ideated, explored and created by the Reload Media team, and continually evolving. 

We are not about replacing marketing thinking, it's about using AI to amplify the decades of experience and empower our teams & clients.​​

Reload PowerUps

At Reload, our PowerUps combined with other AI tools enable us to amplify and elevate our work for clients. They can provide the infrastructure and extend capabilities, but exceptional work still depends on exceptional people. A sample of PowerUps available to Reload clients include:

Creative

  • AdFactory: An always-on creative production engine, scaling what’s working without replacing the strategic thinking. Gives clients creative speed & volume within your brand guardrails.
  • Custom build pre-flight checks creative performance creative and predicts where your audience attention will land and pressure-tests every ad against best practice before a dollar goes live. ​
  • Real time intelligence mining of Reddit, Youtube & Social channels to extract hooks.​
  • Competitor ad vault that scrapes, archives & auto-tags winning meta creative styles.

Data & Analytics

  • A forecasting engine designed to deliver a projected 28-day beat/base/bull forecast. Predicting the impact of our work, ensuring every change is build on a clear understanding of where the results needs to be.
  • A tool to generate test hypotheses, plans sample sizes and prioritizes experiments​
  • Interactive map to overlay display inventory for OOH with client store locations​​

AI Advisory & Training

Reload also work with our clients to extend their in-house AI adoption and capability. We meet clients where they are in their journey through tailored training. We can offer: 

  • AI Foundations 

  • AI in Practice 

  • Capability Days ​

These are customised for our clients from teams getting familiar with AI who want a plain-English grounding, teams ready to move from curiosity to hands-on use, and to teams ready to build lasting capability and amplify their work.

Need help building AI capability in your team?

Let's Chat

Meet Our Director of AI and Marketing

I drive business results and pioneer innovation as Director of AI and Marketing. Leading a multi-disciplinary team, I provide strategic direction, coaching, and leadership to ensure exceptional client outcomes.

Dan Howe
Director of Marketing & AI
13yrs
Industry Experience
13yrs
With Reload
View Profile