Craig Somerville

Director

I’ve spent over 17 years leading digital strategies and transformations for Australian businesses. As Director of Reload, I’ve worked with top brands globally, from Sydney to Toronto and London to Shanghai.

17yrs
Industry Experience
16yrs
With Reload

Get to know Craig

Craig Somerville has been leading the digital strategies and transformations of Australian retailers for over 17 years. As Managing Director of the multinational agency network, The Reload Group, Craig has worked with brands across Australia & New Zealand, Asia-Pacific and Europe. He has spoken at industry events and worked with clients everywhere from Sydney to Toronto, and London to Shanghai, in a career that has seen him work with and help transform some of the biggest retail brands in Australia and around the world. He’s spoken at events as diverse as Shopify Unite to the G20, and blends digital age thinking with sound transformation advice.

16+
years
With Reload